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Week 10: SoundExchange — Register Both Sides

⏱️ Block 3 · Royalties · 45 minutes + up to 45 days processing — START EARLY

🎯 Week Goal

Register with SoundExchange as both a Rights Owner (your label) and a Performer (you, the artist) to collect 100% of your digital performance royalties on the ℗ side.

📌 Learning Objectives

  • Explain digital performance royalties and where they come from
  • Distinguish the Rights Owner side from the Performer side
  • Complete both SoundExchange registrations correctly
  • Understand why processing time (up to 45 days) means starting NOW

💵 The Two Halves of Your Money

Think of SoundExchange like a paycheck split between two people who both worked on the song: the label (Rights Owner) gets one half, the artist (Performer) gets the other. If you only register one side, you literally leave half your money on the table. Since you're your own label AND your own artist — register BOTH and collect both halves.

📻 Where Digital Performance Royalties Come From

Pandora
SiriusXM
iHeartRadio
Music Choice
Webcast Radio

These are "non-interactive" streams — you can't pick the exact song, like traditional radio.

🔑 Two Different Registrations — Two Different Names

Featured Artist / Performer registration uses your PERSONAL / artist name. Rights Owner (Sound Recording Copyright Owner) registration uses your label LLC/DBA. These are two separate registrations — this is the "triple-threat trap" most artists fall into by registering only once.

📝 Part A: Rights Owner Registration (Label Side)

  1. Go to SoundExchange.com → register as a "Rights Owner" using your LLC/label name
  2. Ownership questions: "Does this sound recording copyright owner own a record company?" → Yes, enter your label name. Percentage claimed → usually 100%
  3. Payment setup: choose "Individual" (single-member LLC — remember Week 7!), click "DBA" and add your company name so they list your LLC as a disregarded entity correctly
  4. Complete the W-9 — your SSN (disregarded entity), digitally sign
  5. Upload documents — direct deposit authorization or voided check (Week 8!) + government ID photo

📝 Part B: Performer Registration (Artist Side)

  1. Begin the Performer registration — this side collects the artist's share
  2. Identity details — DOB, citizenship, photo ID to confirm you're the actual artist
  3. Artist info — solo artist name (solo = 100%); if you're in a group, negotiate and enter your split BEFORE registering
  4. Payment setup — same as Rights Owner: Individual + company name as DBA + W-9 with SSN
  5. Sign both the agreement and the international agreement

💡 Shortcut

If you represent yourself and you're your own record company, choose the option to register as yourself for BOTH accounts — the registration information is the same for both.

✍️ SoundExchange Worksheet

✅ Week 10 Checklist

Check off each item as you complete it.

  • Rights Owner (label side) registration submitted under my label name
  • Performer (artist side) registration submitted under my artist name
  • W-9 completed with SSN + DBA company name on both
  • Direct deposit authorization / voided check uploaded
  • SoundExchange payments route to my LABEL account
  • Both confirmations recorded in Master Business Document
📎 Submit: Screenshots of both registration confirmations.

🖨️ Print My Week 10 Report (for Canvas upload)

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